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NCL Buys Hawaii Tour Bus Company!



 
 
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Old November 17th, 2004, 10:38 PM
Ray Goldenberg
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Default NCL Buys Hawaii Tour Bus Company!

Hi Everyone,

I received this press release from Norwegian Cruise Lines and thought
it would be of interest. If you have missed any of my news' postings,
they are available on my web site.

Best regards,
Ray
LIGHTHOUSE TRAVEL
800-719-9917 or 805-566-3905
http://www.lighthousetravel.com


NCL PURCHASES HAWAI`I TOUR BUS COMPANY

Honolulu - November 16, 2004 -- Today, NCL Corporation announced that
it has acquired one of the two major tour bus companies in Hawai`i,
Polynesian Adventure Tours. Polynesian Adventure Tours operates over
100 motor coaches and buses and is licensed to operate as a tour bus
company on all four of the main Hawai`i islands. It has operated in
Hawai`i for more than 25 years. The purchase price, including
transaction costs, was approximately $5 million.

Polynesian Adventure Tours' statewide presence and its reputation for
exceptional customer service make it an ideal fit with NCL's growth
strategy in Hawai`i. NCL will retain all 200 employees, and Polynesian
Adventure Tours will continue to service all of its existing loyal
clientele. NCL's plans for the business will ensure continuation of
the existing business as well as an upgrading and expansion of the
operation in line with the growth of the NCL America brand cruise
product in Hawai`i. NCL currently has two ships operating year-round
in Hawai`i, with plans to grow this to four by 2006. This cruise fleet
will bring approximately half a million vacationers a year to Hawai`i,
and the acquisition of Polynesian Adventure Tours will ensure that NCL
can develop the ground operations necessary to serve the core of its
tour and transfer requirements for these cruisers.

According to Robert Kritzman, NCL's executive vice president and
managing director of Hawai`i Operations: "This acquisition complements
our long term strategic plan in Hawai`i. NCL is poised to invest the
necessary resources in Polynesian Adventure Tours to meet the needs of
our cruise business as well as service the company's existing customer
base. With our financial strength behind it, this is also a great
opportunity for Polynesian Adventure Tours to build its overall
business and increase its service to other customers in addition to
NCL."

The new acquisition will be headed up by its existing president and
22-year veteran of the Hawai`i ground transportation industry, Jon
Savitz. Jon will report to Robert Kritzman and will work closely with
Colin Murphy, NCL's vice president of land and air services.

"After a yearlong evaluation of Hawai`i's passenger transportation
industry we are delighted to be concluding this acquisition of
Polynesian Adventure Tours," Murphy said. "The company has an
impressive list of long-standing clientele that includes most of the
major tour wholesalers, local activity sellers and destination
management companies. We see this core customer base as a perfect
complement to our shore excursion needs and we intend to deploy
substantial resources in personnel, motor coaches and technology to
make certain that our transportation needs complement theirs."

Polynesian Adventure Tours has extensive fleets in operation on each
of O`ahu, Kaua`I, Maui and the Big Island of Hawai`i. The company
offers tours of the most popular sites in Hawai`i, including the
U.S.S. Arizona Memorial, Haleakala, Hawai`i Volcanoes National Park
and Waimea Canyon.

NCL Corporation ("NCL") is an innovative cruise company headquartered
in Miami, Florida, with a fleet of 14 ships in service and under
construction. The corporation oversees the operations of Norwegian
Cruise Line, NCL America, and Orient Lines. On July 4, 2004, NCL made
U.S. maritime history when it introduced the reflagged Pride of Aloha,
the first modern U.S.-flagged cruise ship in nearly 50 years. The
2,002 passenger ship is 100% U.S.-crewed, and sails year-round in
Hawaii under the NCL America brand alongside Norwegian Wind from
sister brand, Norwegian Cruise Line. The company is currently building
three ships, including two more for the NCL America brand in Hawai`i -
Pride of America (delivery in June, 2005) and Pride of Hawai`i
(delivery in April 2006). Norwegian Jewel will join the Norwegian
Cruise Line fleet in August 2005.

For further information on NCL or NCL America, please contact your
travel professional.
 




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