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Strong Passenger Growth!
Hi Everyone,
I received this press release from the Cruise Lines International Association (CLIA)and thought it would be of interest. If you have missed any of my news' postings, they are available on my web site. Best regards, Ray LIGHTHOUSE TRAVEL 800-719-9917 or 805-566-3905 http://www.lighthousetravel.com CLIA Member Cruise Lines Report Strong Passenger Growth With Positive 1st Quarter Passenger, Occupancy Figures NEW YORK, June 23 In a continuation of the cruise industry's strong 2003 performance, the member fleets of the Cruise Lines International Association (CLIA) carried 2,419,921 worldwide guests in the first quarter of 2004, a 9.13% increase over the same period in 2003. North American passengers grew 6.8% during the same period, to 2,071,797 guests in the first quarter of 2004, up from 1,939,841 first-quarter guests one year ago. Cruise line guests sourced from outside of North America increased 25.42% year-over-year to 348,124. The 2004 first-quarter passenger figures are new statistics released today by CLIA, whose member lines represent over 95% of the cruise capacity marketed in North America. In addition to the growing passenger totals, CLIA cruise lines also posted a 103.3% occupancy factor in the first quarter of 2004, up 2 percentage points from the 101.3% occupancy posted one year ago. "The CLIA lines' positive first-quarter figures are another result of the successful partnership between the cruise lines and the travel agents who sell the overwhelming majority of cruises, as well as the industry's emphasis on meeting our guests' vacation desires," said Terry L. Dale, CLIA's president and CEO. "These figures confirm cruising's broad appeal, high value and the traveling consumers' increased demand for a vacation at sea." CLIA's first-quarter passenger carryings report also found: * First-quarter 2004 capacity was up 6.82% compared with 2003 (to 16,533,133 available bed-days from 15,496,319 in 2003). * Itineraries of 9 to 17 days showed the highest rate of growth, with 25.6% more passengers in 2004 compared with a year earlier (277,743 to 221,078). Itineraries of one to five days declined 1.3% (from 631,903 to 623,575), while six- to eight-day itineraries grew 7.74% (from 1,077,043 to 1,160,448). * The average length of cruise in the first quarter was 7.09 days versus 7.16 days for the same period in 2003. Cruise Lines International Association (CLIA) is a nonprofit marketing and training organization comprising 19 leading cruise lines in 2004, which together accommodate over 95 percent of the North American cruise passengers. Approximately 16,000 travel agencies focused and engaged in the sales of cruise vacations in the U.S. and Canada are members of the association. The association conducts cruise industry-related research and communication initiatives to educate and promote the attributes of cruise vacations and CLIA member travel agencies to the traveling public. CLIA is a recognized travel industry leader in sales education. CLIA provides an extensive array of educational programs for travel agents including curriculum leading to certification as Accredited Cruise Counsellors, Master Cruise Counsellors and Elite Cruise Counsellors -- considered the consumers' best resource for planning a cruise vacation. For more information on CLIA, its member cruise lines and travel agencies, visit its website at http://www.cruising.org. |
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